Where Does Curiosity Begin? How Playfulness Leads to Innovation
October 22, 2026
A conversation between Shigeru Watanabe, Ig Nobel Prize winner in psychology, and Koichiro Shima, co-founder of the Booksellers Award, explores how breakthroughs in science and business often emerge from curiosity-driven research with no immediate practical use. In an age focused on efficiency and AI-driven solutions, they discuss how a playful spirit can become the catalyst for innovation.
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